Consumer behaviour: concepts and research methods

Wageningen University (WUR)

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Korte samenvatting MCB30306
  • Korte samenvatting MCB30306

  • Summary • 5 pages • 2022
  • Dit document bevat een korte samenvatting van het vak MCB30306. Let op: deze samenvatting bevat de meest belangrijke en lastigste concepten. Deze is vooral handig om kort van tevoren of in tijdnood te gebruiken. Op mijn account staat een bundel waar je deze korte samenvatting gratis bij de lange samenvatting krijgt.
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Samenvatting Consumer Behaviour & RM Methods MCB30306
  • Samenvatting Consumer Behaviour & RM Methods MCB30306

  • Summary • 22 pages • 2022
  • Dit document bevat een complete samenvatting van alle colleges van het vak Consumer Behaviour & Research Methods (MCB30306). Let op: er is ook een bundel van mij waar je voor dezelfde prijs gratis een beknopte samenvatting erbij krijgt. Deze kan je goed gebruiken om op de dag zelf de belangrijkste en lastigste concepten nogmaals door te nemen!
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College aantekeningen Consumer Behaviour: Concepts And Research Methods (MCB30306)
  • College aantekeningen Consumer Behaviour: Concepts And Research Methods (MCB30306)

  • Class notes • 44 pages • 2022
  • bevat college aantekeningen + bijbehorende powerpoints slides om waar nodig te verduidelijken
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MCB-30306 Lectures Consumer Behaviour: Concepts and Research Methods
  • MCB-30306 Lectures Consumer Behaviour: Concepts and Research Methods

  • Class notes • 21 pages • 2021
  • Lecture summary of the course Consumer Behaviour: Concepts and Research Methods (MCB30306 - 2020) at Wageningen University (WUR). Some slides and models included as examples to give an extensive overview.
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MCB30306 - course overview
  • MCB30306 - course overview

  • Other • 7 pages • 2021
  • This overview is based on the outline of the course. For each theory within consumer behavior, a research method is discussed. Below you can find the theories, along with their research method, that are discussed in this course, and that you can find in this document. The theory and research method are discussed on the same page, next to each other. Disclaimer: this document contains a general overview of the course (mainly based on the lectures), it is not a detailed summary! The following t...
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Reflection lectures Consumer Behaviour: Concepts and Research Methods
  • Reflection lectures Consumer Behaviour: Concepts and Research Methods

  • Class notes • 37 pages • 2021
  • Samenvatting van alle reflection lectures met alle belangrijke topics en vragen van het vak Consumer Behaviour: Concepts and Research Methods (MCB30306). Ook beschikbaar in een bundel.
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MCB30306 - Literature summary
  • MCB30306 - Literature summary

  • Summary • 45 pages • 2021
  • This is a summary of the literature of the course MCB30306 Consumer behaviour: concepts and research methods. This course is given in the fifth period at the Wageningen University. On the first page of the document you can see the details of the chapters and articles that are included in this document. Also, check out my course overview for MCB30306, in that document you can find a brief overview of all the theories and research methods that are discussed in this course.
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Lecture notes Consumer behaviour: Concepts and Research methods (MCB30306)
  • Lecture notes Consumer behaviour: Concepts and Research methods (MCB30306)

  • Class notes • 82 pages • 2021
  • College aantekeningen MCB30306. Uitgebreid geschreven.
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