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Marketing & Sales

Hogeschool Rotterdam (HR)

Here are the best resources to pass Marketing & Sales. Find Marketing & Sales study guides, notes, assignments, and much more.

Popular textbooks

Principles of Marketing plus Pearson MyLab Marketing with Pearson eText, Global Edition

Principles of Marketing plus Pearson MyLab Marketing with Pearson eText, Global Edition

Dr. Philip T. Kotler, Gary Armstrong

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Summary Year 2 Block 1 - Principles of Marketing (Pearson), Global Edition, 17th edition, ISBN: 9781292220284 Marketing & Sales Summary Year 2 Block 1 - Principles of Marketing (Pearson), Global Edition, 17th edition, ISBN: 9781292220284 Marketing & Sales

  • Summary Year 2 Block 1 - Principles of Marketing (Pearson), Global Edition, 17th edition, ISBN: 9781292220284 Marketing & Sales

  • Summary • 27 pages • 2022
  • This document summarizes the following key concepts of marketing: Marketing strategies, Market segmentation - Market targeting - Differentiation and Positioning (STP), Product development strategies, Pricing strategies, Promotion mix, Advertising decisions, Personal selling process, Digital marketing, and Competitor analysis.
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Summary Introduction to International Bussines

  • Summary Introduction to International Bussines

  • Package deal • 4 items • 2021
  • This is a summary on the whole book Introduction to International Bussines
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Summary Marketing & Sales

  • Summary Marketing & Sales

  • Summary • 16 pages • 2021
  • Available in package deal
    • This is a summary on Marketing & Sales from the book Introduction to International Bussines
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Summary Principles of Marketing, P. Kotler and G. Armstrong, 17th edition, Chapter 7, 8, 14 & 17 (English) Summary Principles of Marketing, P. Kotler and G. Armstrong, 17th edition, Chapter 7, 8, 14 & 17 (English)

  • Summary Principles of Marketing, P. Kotler and G. Armstrong, 17th edition, Chapter 7, 8, 14 & 17 (English)

  • Summary • 12 pages • 2019
  • This is a Summary of the book Principles of Marketing by P. Kotler and G. Armstrong. The edition used for this summary is the 17th. The chapters summarised are 7, 8, 14 and 17.
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Summary Principles of Marketing, P. Kotler and G. Armstrong, 17th edition, Chapter 3, 5, 7 & 19 (English) Summary Principles of Marketing, P. Kotler and G. Armstrong, 17th edition, Chapter 3, 5, 7 & 19 (English)

  • Summary Principles of Marketing, P. Kotler and G. Armstrong, 17th edition, Chapter 3, 5, 7 & 19 (English)

  • Summary • 8 pages • 2019
  • This is a Summary of Principles of Marketing by P. Kotler and G. Armstrong. The edition used for this summary is the 17th. The chapters summarised are 3, 5, 7 and 19.
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Summary Principles of Marketing, P. Kotler and G. Armstrong, 17th edition, Chapter 1, 2, 7, 16 & 17 (English) Summary Principles of Marketing, P. Kotler and G. Armstrong, 17th edition, Chapter 1, 2, 7, 16 & 17 (English)

  • Summary Principles of Marketing, P. Kotler and G. Armstrong, 17th edition, Chapter 1, 2, 7, 16 & 17 (English)

  • Summary • 28 pages • 2019
  • This is a summary of the book Principles of Marketing by P. Kotler and G. Armstrong. The edition used for this summary is the 17th edition. The chapters sumarised are 1, 2, 7, 16 and 17.
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