Social Psychology and Consumer Behavior

Technische Universiteit Eindhoven (TUE)

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Summary Social Psychology and Consumer Behavior 0HV30 Summary Social Psychology and Consumer Behavior 0HV30
  • Summary Social Psychology and Consumer Behavior 0HV30

  • Summary • 39 pages • 2019
  • This is a summary of the whole course Social Psychology and Consumer Behavior, 0HV30. It contains lecture notes and a complete summary of the book: Social Psychology and Human Nature by Baumeister and Bushman. The summary includes chapter 1-14. NB: After learning this summary, I passed the course with a 6.2 for the final examination.
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Summary Social Psychology and Human Nature Summary Social Psychology and Human Nature
  • Summary Social Psychology and Human Nature

  • Summary • 23 pages • 2017
  • Clear summary of the book Social psychology and Human nature (9781305497917) that contains all the important concepts and theories you need to know for good study results.
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Summary Consumer Behavior and Marketing Strategy
  • Summary Consumer Behavior and Marketing Strategy

  • Summary • 211 pages • 2014
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