BA 303 Study guides, Class notes & Summaries
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BA 303 Bundled Exams Questions and Answers 100% Verified and Updated | Graded A+
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BA 303 Bundled Exams Questions and Answers 100% Verified and Updated | Graded A+
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BA 303 Exam #2 Practice Questions and Answers 100% Pass
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BA 303 Exam #2 Practice Questions and Answers 100% Pass 
Product - Correct Answer ️️ -The set of features, functions, and benefits that 
customers purchase. May consist of a combination of tangible and intangible attributes. 
Marketers think in terms of planning product on three levels: - Correct Answer ️️ -- 
Core Product 
-Tangible Product 
-Augmented Product 
Core Product - Correct Answer ️️ -The primary purpose of the product. Why the 
customer buys it (ex. Pen for writing). 
Tan...
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BA 303 - Chapter 16 Quiz 100% Correct
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BA 303 - Chapter 16 Quiz 100% Correct 
When the members of a marketing channel operate to satisfy their own objectives and 
maximize their own profits, often at the expense of the other members, the channel 
operates as 
a contractual vertical marketing system 
an independent marketing channel 
a corporate vertical marketing system 
an administered vertical marketing system 
a vertical marketing system - Correct Answer ️️ -an independent marketing channel. 
As the dominant member of the chan...
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BA 303 – Walmart Exam Practice Questions and Answers
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BA 303 – Walmart Exam Practice 
Questions and Answers 
One of the ways that Walmart has been able to reduce the prices of its products, and 
add value to its customers, is by its continuing focus on streamlining all its _____ 
functions. 
sales 
production management 
RFID 
marketing 
supply chain management - Correct Answer ️️ -supply chain management 
Walmart probably has the most ____ in its supply chain relationships because of its 
size, negotiating strength, and its commitment to imp...
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BA 303 exam 1 Questions and Answers 100% Pass
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BA 303 exam 1 Questions and Answers 100% Pass 
Some of the diverse areas of responsibility for marketing include the following: - Correct 
Answer ️️ -Selling 
Promotion 
Product Management 
Product Development 
Pricing 
Distribution 
Advertising 
Public Relations 
THE DEFINITION OF MARKETING: - Correct Answer ️️ -The process of planning and 
executing the conception, pricing, promotion and distribution of ideas, goods and 
services in order to create mutually beneficial exchanges that sa...
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BA 303 Exam 3 Questions and Answers 100% Pass
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BA 303 Exam 3 Questions and Answers 100% Pass 
Channel Systems - Correct Answer ️️ -Major decision areas for designing channel 
systems 
1. Types of intermediaries to use 
2. Number of intermediaries to be included in the channel 
3. Terms and responsibilities expected of channel members 
Types of Intermediaries - Correct Answer ️️ -1. Retailers 
2. Wholesalers/Distributors 
3. Manufacturer's Sales Office and Branches 
Retailers - Correct Answer ️️ -Retailing includes all activities...
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BA 303 exam 2 psu Questions and Answers
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BA 303 exam 2 psu Questions and Answers 
three steps in developing successful marketing plan - Correct Answer ️️ -1) develop 
clear understanding of customers 
2) develop a product and marketing mix that is sensitive to the desire and needs of 
customers 
3) develop positioning strategy that differentiates product from competitive alternatives 
target marketing - Correct Answer ️️ -process of choosing a market segment in order 
to concentrate marketing effort (selecting of the segment an...
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BA 303 - Chapter 16 Domino's Questions and Answers
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BA 303 - Chapter 16 Domino's Questions and Answers 
From the perspective of Domino's, as described in the video, which of these is part of 
the outbound supply chain? 
manufacturing pizza dough 
developing a relationship with a new cheese supplier 
surveying customers about their satisfaction with the website 
purchasing raw materials (such as sugar) 
delivering ingredients to Domino's stores - Correct Answer ️️ -delivering ingredients to 
Domino's stores 
In the Domino's "hub and spok...
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BA 303 – Walmart Questions and Answers 100% Pass
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One of the ways that Walmart has been able to reduce the prices of its products, and add value to 
its customers, is by its continuing focus on streamlining all its _____ functions. 
sales 
production management 
RFID 
marketing 
supply chain management supply chain management 
Walmart probably has the most ____ in its supply chain relationships because of its size, 
negotiating strength, and its commitment to improvement in its supply chain performance. 
solidarity 
power 
weakness 
franchises ...
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BA 303 Exam 1
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