WGU D099

QUESTIONS AND ANSWERS

QUESTIONS AND ANSWERS

A department store recently acquired a nearby shoe store and opened a new shoe department that incorporates the products and sales staff from the former store. The department store has a storewide discount offering a sizable reduction in prices. However, the shoe department also has a sales promotion that was already in place. As a result, the sales staff is having difficulty determining how to focus its efforts. What role perception issue is contributing to the sales staff's poor performan...

Which part of the customer relationship management (CRM) process involves gathering insight about why a customer purchases a specific product? Market planning Knowledge discovery Analysis and refinement Customer interaction - Knowledge discovery Integrated CRM systems have instruments for collecting, analyzing, and making sense of customers' and prospects' information, so an organization can gather ideas to enhance its services and offerings. Improved efficiency Customer focus Enhanc...