Digital Marketing & Analytics

Universiteit van Amsterdam (UvA)

Here are the best resources to pass Digital Marketing & Analytics. Find Digital Marketing & Analytics study guides, notes, assignments, and much more.

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Complete summery all articles Digital marketing & Analytics
  • Complete summery all articles Digital marketing & Analytics

  • Summary • 33 pages • 2018
  • A complete summery of all articles from consumer behaviour. Including: Week 1 - In the digital world, not everything that can be measured matters. How to distinguish “valuable” from “nice to know” among measures of consumer engagement – Fulgoni -Attribution modeling in digital advertising – Nisar & Yeung -Beyond paid media: marketing’s new vocabulary – Edelman & Salsberg Week 2 -Helping Firms Reduce Complexity in Multichannel Online Data:A New Taxonomy-Based Approach for Cu...
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Digital Marketing and Analytics 2017-2018 recap in 10 pages
  • Digital Marketing and Analytics 2017-2018 recap in 10 pages

  • Summary • 11 pages • 2017
  • Short recap including all requirements for the exam
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Digital Marketing and Analytics 2017-2018 Summary
  • Digital Marketing and Analytics 2017-2018 Summary

  • Summary • 152 pages • 2017
  • Summary DMA 2017-2018
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Digital Marketing & Analytics Summary Articles
  • Digital Marketing & Analytics Summary Articles

  • Summary • 50 pages • 2017
  • Summary of all the articles from DM&A (UvA)
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Summary All Articles Digital Marketing & Analytics
  • Summary All Articles Digital Marketing & Analytics

  • Summary • 33 pages • 2017
  • Summary of all articles in the course Digital Marketing & Analytics in the Digital Business track of the Master Business Administration at University of Amsterdam (UvA).
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Summary Digital Marketing & Analytics
  • Summary Digital Marketing & Analytics

  • Summary • 18 pages • 2017
  • Concise summary of all lectures and articles (9.0)
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