Business Study guides, Class notes & Summaries

The Connection Between Education, Income Inequality, and Unemployment. You should address the following: Describe how a country can measure its income inequality. Evaluate the effect of income inequality on the U.S. economy, such as unemployment, economic growth, and other economic factors. Estimate the gap between those who hold bachelor’s and higher (master or doctoral) degrees and those who do not. Explain reasons why the inequality gap between educated and less-educated workers has bee...

Final Paper

Much of what we know about products comes about through brand image rather than marketer controlled information. Jason works as a building engineer at a large hotel. The hotel management has been receiving complaints about the elevators. Guests think they have to wait too long for an elevator. Jason realizes that the elevator cannot be made to go any faster with the current technology available to the hotel. What should he do? Many people, before buying an automobile, will look at car ratings an...

A charity group wants to raise money for famine relief for children. They know that people have little interest in the faraway country where the famine is raging, or in the complicated causes of the famine, but they love children. What type of ad should the charity run to increase contributions? Chen Lo uses a decision rule that says, "only buy well-known brand names" when selecting a set of golf clubs. He does not look at price, the store, or even discounts when purchasing clubs. Chen Lo's p...

A soft drink company decided to produce a cola drink with more caffeine than normal because they believed that this would prevent drinkers from shifting to coffee and tea drinks after they graduated from college. They test-marketed this new product at a Midwestern University because they were interested in using ________ as a segmenting strategy. Professor Franklin had a time machine and traveled back to 1975. He told a marketing class that it would become popular to put holes through various pa...

Firms that collect information and make it available to multiple subscribers are called: Which of the following statements best describes the current state of the marketing research industry? The purpose of marketing research is: The final step in the marketing research process is: Which of the following is the most important in the research process? When defining the problem it is important: External supplier firms are classified as either: What does "frugging" refer to? Some marketing resear...

BUS 415 Final Exam 1) The doctrine of stare decisis concerns A. staring at the facts of a case for a long time to make sure the correct decision is made. B. following precedents so that legal principles announced in a case are used to determine later cases C. making sure to do adequate research before making a legal decision D. using constitutional law to render a decision 2) Which clause in the U.S. Constitution is most used in terms of regulating business activities? A. The Bill of Rig...

BUS 415 Final Exam 1) The form of alternative dispute resolution wherein the parties hire someone to review the evidence and make a decision that is binding upon the parties is called A. negotiation B. settlement conference C. conciliation D. arbitration 2) The Federal Trade Commission is an example of A. a federal agency created by the federal government B. a corporation subsidized by the federal government C. a branch of the U.S. Supreme Court D. a temporary commission created by executive ...

BUS 650 Week 6 DQ 1 Comparing Financial Ratios

Complete paper with a cover page and a reference page. A essay.