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Summary of Marketing - Strategy, Marketing & Economics(Custom-made book complied by Kraaijenbrink, Zalewska-Kurek, Hospers, Constantinides & Loohuis - University of Twente - International Business Administration - SME module
Summary of the book Strategy, Marketing & Economics, which is a custom-made book compiled by J.Kraaijenbrink, K.Zalewska-Kurek, G.J.Hospers, E.Constantinides & R.Loohuis. The summary consists of the following chapters: 1,2,3,4,5,6,7,8,9,10,11,12 of the Marketing part. Originally, the summary was written for the subject "Marketing" of the SME-module, University of Twente.
- Package deal
- Summary
- • 52 pages •
Summary of the book Strategy, Marketing & Economics, which is a custom-made book compiled by J.Kraaijenbrink, K.Zalewska-Kurek, G.J.Hospers, E.Constantinides & R.Loohuis. The summary consists of the following chapters: 1,2,3,4,5,6,7,8,9,10,11,12 of the Marketing part. Originally, the summary was written for the subject "Marketing" of the SME-module, University of Twente.
Summaries for the Innovation and Entrepreneurship(I&E) module - University of Twente - International Business Administration
Contains summaries for:
-Company Law.
-Entrepreneurship.
-Innovation.
-Methodology and Techniques.

See the four specific documents for more information.
- Package deal
- • 4 items •
- Summary of the required articles and chapters for Methodology and Techniques(including open questions for the test) - University of Twente- International Business Administration - I&E module • Summary
- Summary of Strategic Management of Technological Innovation - Melissa Schilling - Innovation - University of Twente - International Business Administration - I&E module • Summary
- Summary of Technology Ventures - Byers, Dorf & Nelson - Entrepreneurship - University of Twente - International Business Administration - I&E module • Summary
- Summary Company Law - Required articles - University of Twente - International Business Administration - I&E-module • Summary
Contains summaries for:
-Company Law.
-Entrepreneurship.
-Innovation.
-Methodology and Techniques.

See the four specific documents for more information.
Summary of Technology Ventures - Byers, Dorf & Nelson - Entrepreneurship - University of Twente - International Business Administration - I&E module
Summary of the book Technology Ventures - Byers, Dorf & Nelson. Originally, the summaries were written for Entrepreneurship, University of Twente, I&E-module. The summary consists of the following chapters:
1,2,5,9,11,15,16.
- Book & Paket-Deal
- Summary
- • 26 pages •
Summary of the book Technology Ventures - Byers, Dorf & Nelson. Originally, the summaries were written for Entrepreneurship, University of Twente, I&E-module. The summary consists of the following chapters:
1,2,5,9,11,15,16.
Summary Company Law - Required articles - University of Twente - International Business Administration - I&E-module
Summary of all the required articles for the company law test, University of Twente. The summary consists of the following articles/chapters:
- Olivier Borraz, Governing Standards: The Rise of Standardization Processes in France and in the EU, Governance Vol. 20 (1), 2007, p. 57-84.
- International Business Law(IBL) – Text, Cases, and Readings – R. August, D. Mayer & M. Bixby(2013) – Chapter 9
- Giorgio Monti, Managing the Intersection of Utilities Regulation and EC Competition Law, the co...
- Package deal
- Summary
- • 24 pages •
Summary of all the required articles for the company law test, University of Twente. The summary consists of the following articles/chapters:
- Olivier Borraz, Governing Standards: The Rise of Standardization Processes in France and in the EU, Governance Vol. 20 (1), 2007, p. 57-84.
- International Business Law(IBL) – Text, Cases, and Readings – R. August, D. Mayer & M. Bixby(2013) – Chapter 9
- Giorgio Monti, Managing the Intersection of Utilities Regulation and EC Competition Law, the co...
Summary of Strategic Management of Technological Innovation - Melissa Schilling - Innovation - University of Twente - International Business Administration - I&E module
Summary of the book Strategic Management of Technological Innovation, Schilling, M.A. Originally, the summaries were written for Innovation, University of Twente, I&E-module. The summary consists of the following chapters: 1,2,3,4,5,7,8,10,11,13.
Additionally, summaries of two articles are also included:
-	Dyer, J., Gregersen, H., and Christensen, C.M. (2009): “The innovator's DNA, five “discovery skills” separate true innovators from the rest of us”. Harvard Business Review, Dec, 61-67....
- Book & Paket-Deal
- Summary
- • 47 pages •
Summary of the book Strategic Management of Technological Innovation, Schilling, M.A. Originally, the summaries were written for Innovation, University of Twente, I&E-module. The summary consists of the following chapters: 1,2,3,4,5,7,8,10,11,13.
Additionally, summaries of two articles are also included:
-	Dyer, J., Gregersen, H., and Christensen, C.M. (2009): “The innovator's DNA, five “discovery skills” separate true innovators from the rest of us”. Harvard Business Review, Dec, 61-67....
Summary of the required articles and chapters for Methodology and Techniques(including open questions for the test) - University of Twente- International Business Administration - I&E module
Summary of the following articles, chapters, and open questions:
-De Vaus – Research design in social research(2001)
- Hair, J.F. Jr., Anderson, R.E., Tatham, R.L. (1987) Multivariate Data Analysis, second edition, pp. 20-40.
- Osborne, J.W., Waters, E. (2002) Four Assumptions Of Multiple Regression That Researchers Should Always Test. Practical Assessment, Research, and Evaluation 8(2)
- James P. Stevens – Quantitative methods in psychology(1984)
- De Veaux, R.D., Velleman, P.F., Bock, D.E....
- Package deal
- Summary
- • 26 pages •
Summary of the following articles, chapters, and open questions:
-De Vaus – Research design in social research(2001)
- Hair, J.F. Jr., Anderson, R.E., Tatham, R.L. (1987) Multivariate Data Analysis, second edition, pp. 20-40.
- Osborne, J.W., Waters, E. (2002) Four Assumptions Of Multiple Regression That Researchers Should Always Test. Practical Assessment, Research, and Evaluation 8(2)
- James P. Stevens – Quantitative methods in psychology(1984)
- De Veaux, R.D., Velleman, P.F., Bock, D.E....
Summary of Purchasing & Supply Chain Management - Thomas E. Johnsen, Mickey Howard & Joe Miemczyk - Purchasing & Supply Chain Management - University of Groningen - EBB742B05
Summary of the book Purchasing and Supply Chain Management, Thomas E. Johnsen, Mickey Howard & Joe Miemczyk. Originally, the summaries were written for Purchasing and Supply Chain Management, University of Groningen(EBB742B05). The summary consists of the following chapters: 1, 2, 3, 4, 5, 7, 8, 9, 11, 12, 13.
- Book
- Summary
- • 55 pages •
Summary of the book Purchasing and Supply Chain Management, Thomas E. Johnsen, Mickey Howard & Joe Miemczyk. Originally, the summaries were written for Purchasing and Supply Chain Management, University of Groningen(EBB742B05). The summary consists of the following chapters: 1, 2, 3, 4, 5, 7, 8, 9, 11, 12, 13.
Summary of Supply Chain Management: Strategy, Planning and Operation - Chopra & Meindl - Supply Chain Management - University of Twente - International Business Administration - BOM module
Summary of the book Supply Chain Management: Strategy, Planning & Operation - Chopra & Meindl. Originally, the summary was written for the subject Supply Chain Management from the BOM module of the University of Twente. The summary consists of the following chapters: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 18.
- Package deal
- Summary
- • 83 pages •
Summary of the book Supply Chain Management: Strategy, Planning & Operation - Chopra & Meindl. Originally, the summary was written for the subject Supply Chain Management from the BOM module of the University of Twente. The summary consists of the following chapters: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 18.
Summaries for Digital Marketing(EBB105A05) - 14 required articles - University of Groningen
Summary of all the articles for Digital Marketing(EBB105A05) of the University of Groningen. The summary contains the following 14 articles:
1) Leeflang, Peter S.H., Peter C. Verhoef, Peter Dahlström, and Tjark Freundt (2014), “Challenges and Solutions for Marketing in a Digital Era,” European Management Journal, 32 (1), 1-12.
2) Verhoef, Peter S, Scott Neslin, and Björn Vroomen (2007), “Multichannel Customer Management: Understanding the Research-Shopper Phenomenon,” International Jou...
- Package deal
- Summary
- • 73 pages •
Summary of all the articles for Digital Marketing(EBB105A05) of the University of Groningen. The summary contains the following 14 articles:
1) Leeflang, Peter S.H., Peter C. Verhoef, Peter Dahlström, and Tjark Freundt (2014), “Challenges and Solutions for Marketing in a Digital Era,” European Management Journal, 32 (1), 1-12.
2) Verhoef, Peter S, Scott Neslin, and Björn Vroomen (2007), “Multichannel Customer Management: Understanding the Research-Shopper Phenomenon,” International Jou...
Summaries for Entrepreneurship(EBB106A05) - Required articles - University of Groningen
Summary of all the articles for Entrepreneurship(EBB106A05), University of Groningen. The summary contains the following articles:
1)	Davidsson, P. (2005). Researching Entrepreneurship.
2)	Van Praag, C.M. (1999). Some classic views on entrepreneurship.
3)	Bruyat, C. & Julien, P. (2000). Defining the field of research in entrepreneurship.
4)	Gartner, W. B. (1988). Who is an entrepreneur? is the wrong question.
5)	Kautonen, T., van Gelderen, M., & Tornikoski, E. T. (2013). Predicting entrepreneuri...
- Package deal
- Summary
- • 71 pages •
Summary of all the articles for Entrepreneurship(EBB106A05), University of Groningen. The summary contains the following articles:
1)	Davidsson, P. (2005). Researching Entrepreneurship.
2)	Van Praag, C.M. (1999). Some classic views on entrepreneurship.
3)	Bruyat, C. & Julien, P. (2000). Defining the field of research in entrepreneurship.
4)	Gartner, W. B. (1988). Who is an entrepreneur? is the wrong question.
5)	Kautonen, T., van Gelderen, M., & Tornikoski, E. T. (2013). Predicting entrepreneuri...
Summary of Purchasing Strategy and Systems - All required articles - University of Twente - MSc Business Administration
Summaries for Innovation Management(EBB107A05) - 12 Required articles - University of Groningen
Summary of Operations Strategy - Nigel Slack & Michael Lewis - Operations Strategy and Technology(EBB109A05) - University of Groningen
Summary of Global Sourcing and Organization - All required articles - University of Twente - MSc Business Administration
Summary of Change Management & Leadership - Making Sense of Change Management - Esther Cameron & Mike Green - University of Twente - International Business Administration - CHANGEL module